marketing

Is it Time to Rebrand? Signs Your Business Needs a Refresh

Jun 7, 20233 min read

Is it Time to Rebrand? Signs Your Business Needs a Refresh

People rebrand themselves all the time as they move through different stages of their lives. Think back to when you got your very first...

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How to Market to Attract Younger Audiences

Kimalene Regis

Jun 28, 20223 min read

How to Market to Attract Younger Audiences

Did you know that millennials and post-millennials combined make up almost 50% of the world’s population? That’s almost 4 billion people!...

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The Ultimate Word of Mouth Marketing Strategy

Kimalene Regis

May 10, 20224 min read

The Ultimate Word of Mouth Marketing Strategy

Photo by Nick Fewings on Unsplash Before you buy a new vehicle, piece of clothing, book, game or anything you have no experience with...

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Content Marketing - What is it? Should I Invest?

Kimalene Regis

Mar 29, 20223 min read

Content Marketing - What is it? Should I Invest?

"Content Marketing", is simply a form of digital marketing that focuses heavily on sharing value and building trust with your target...

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Start 2022 Off with a Bang: STOP making these Marketing Mistakes in Your Company.

Kimalene Regis

Jan 18, 20225 min read

Start 2022 Off with a Bang: STOP making these Marketing Mistakes in Your Company.

Do you remember when everyone thought 2020 was just a horrible nightmare? We could not wait for 2021 to come around; as if everything...

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Kimalene Regis

Jan 11, 20225 min read

Instantly Improve Your Image in 2022

What wouldn’t any of us give for the ability to start anew at the snap of a finger? How amazing would it be to go back in time and redo...

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Kimalene Regis

Oct 6, 20215 min read

Why Your Business Should Be on Facebook

It's fun, it's simple, but is it for your business? You use it for entertainment, connecting with people, finding out what is going on...

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Kimalene Regis

Aug 25, 20214 min read

Dos & Don’ts of Effective Advertising

Advertisements highlight your business’s products and services. They are excellent communication tools for developing interest in your...

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Foolproof Back-To-School Ideas (for businesses in non-niche industries)

Kimalene Regis

Aug 18, 20214 min read

Foolproof Back-To-School Ideas (for businesses in non-niche industries)

The start of the summer season usually signifies a time for putting aside worries and taking the time to unwind by throwing parties,...

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Christmas in July: Quick Ways to Boost Sales with Events and Occasions

Kimalene Regis

Jul 21, 20213 min read

Christmas in July: Quick Ways to Boost Sales with Events and Occasions

Photo by RODNAE Productions from Pexels Deck the beach with boughs of folly. Ha la la la la… Launch Holiday-Themed Products or Services...

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Kimalene Regis

Jul 7, 20214 min read

Do your promo like a pro

I have worked with clients who have reached their annual growth targets by midyear because of the success of one great promotion. You can...

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An Unconventional Guide to Launching a New Product or Service

Kimalene Regis

Jun 29, 20214 min read

An Unconventional Guide to Launching a New Product or Service

3…2…1…wait! Are you sure you're ready for that product launch you've been considering for the last few weeks? Will the customers come...

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Why Isn't it selling? Use these tips to move products off the shelf

Kimalene Regis

Jun 23, 20215 min read

Why Isn't it selling? Use these tips to move products off the shelf

Is it a dud? You only sold a measly few of your new products, while the rest remained on the shelves, collecting dust. It is natural to...

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Kimalene Regis

Jun 15, 20214 min read

You and Your Shadow: Amplify brand presence for your business with successful marketing

We interact with brands very frequently in our everyday lives. And sometimes without even realizing it! You need the answer to a question...

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Kimalene Regis

May 25, 20214 min read

Bad Brand Romance

Identifying the signs of a Bad Brand Romance and findling ways to cretae healthy relationships with your customers.

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Kimalene Regis

May 11, 20215 min read

FIVE WAYS TO CREATE THE RIGHT SLOGAN FOR YOUR BRAND

A good slogan is like a good proverb – short, catchy, and to the point. You know the ones – a stitch in time saves nine, don’t judge a...

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Kimalene Regis

Feb 4, 20214 min read

6 Steps to a winning marketing strategy

Successful marketing efforts are those that transcend departments. They originate from the top and spread from the bottom in an exchange of

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Kimalene Regis

Nov 27, 20203 min read

Making Lemonade:The power of creating a refreshing brand in challenging times

Are you challenged with decreased revenues? Are you considering making some cuts in order to better manage your cash flow? That fix you...

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Top 3 reasons why you should know who your customers are.

Kimalene Regis

Sep 21, 20204 min read

Top 3 reasons why you should know who your customers are.

Are you stuck on the Ferris Wheel where - people seeking you out, they purchase, and consequently, you sell?

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